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Aquent Marketing Staffing's VP of Client Services Guests on American Marketing Association Internet Radio Show and Webcast

Aquent Marketing Staffing's VP of Client Services Guests on American Marketing Association Internet Radio Show and Webcast

Chicago, IL (June 14, 2006) — Denise Lubaway, VP of Client Services, was a featured guest speaker on the American Marketing Association’s (AMA) Internet radio program “Marketing Matters LIVE!” as well as the AMA’s on-demand Webcast in June. On both programs Lubaway talked about how marketing departments can increase hiring efficiency by test driving talent through a temp-to-perm solution. A recording of the live broadcast and Webcast can be found on the AMA Website, as well as

Temp-to-perm is a fast-growing solution that more and more companies are adopting in order to “test-drive” talent and evaluate performance, productivity, and cultural fit before making a permanent and costly commitment. It’s a proven fact that 45% of employees who decide to voluntarily terminate their employment relationship decide to do so during the first 90 days. With employee turnover calculated at 150%–250% of salary, taking that risk is a costly endeavor.

“A bad hire can ruin the day not to mention be a costly mistake,” said Lubaway. “The resume looked good and the interview went well, but after about two months, or maybe even sooner, you realize it’s an ill-fated match for your company. A temp-to-perm model can help you mitigate your risk of hiring full-time employees that aren’t what you expected, saving you time and money.”

Denise Lubaway is the vice president of client services for Aquent Marketing Staffing. A veteran of business development, Denise manages all regional account directors, helping to continue to grow and cultivate client relationships.

About Aquent Marketing Staffing

Aquent Marketing Staffing provides world-class corporations with on-demand and temp-to-perm staffing solutions to meet marketing needs that range from tactical to strategic. With access to the world’s largest pool of talented and experienced marketing professionals, we provide marketing staff that specialize in data analysis, product/brand management, research, merchandising, event planning, marketing communications, channel strategies, advertising, marketing strategy and web development.

Aquent Marketing Staffing is a division of Aquent, a global professional services firm that delivers staffing, consulting, and outsourcing solutions for Marketing and Creative Services, IT, and Healthcare. Through a network of more than sixty offices in sixteen countries, Aquent has made over 400,000 matches of contract and full-time professionals with client companies worldwide. The company is headquartered in Boston, Massachusetts. Please visit for more information.


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